10 Reasons Why Social Media is Good for Business [Infographic]

Awesome infographic from CJG Digital Marketing: Embedded from CJG Digital...

Creating Great Content Isn’t Enough

If you want people to share it, you must consider the dynamics of each of your social networks and optimize your posts for each. This will maximize sharing and help you build your brand, engage with your target customers, create brand ambassadors, and ultimately...

Professional Use of Social Media: Two Different Approaches

Professional use of social media in the workplace is arguably one of the last taboo in public sector. Public Sector Organizations (PSOs) more...

Half of Consumers Prefer Social Media for Customer Service

Half of Consumers Prefer Social Media for Customer Service (via The Social Marketing News) “The research shows a huge opportunity to deflect customer care to lower-cost, social media channels and to increase Net Promoter Score and positive word-of-mouth visibility,”...

Turkey’s Prime Minister Sues His Own Country Over Twitter

Turkey’s Prime Minister Sues His Own Country Over Twitter (via Techdirt) As we’ve been reporting for nearly a year now, the Turkish prime minister, Recep Tayyip Erdoğan, really hates Twitter. Indeed, it is arguably becoming something of an obsession for...